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Municipal Health and Wellness Committee reminds： Norovirus infection and allergic diseases are in a high incidence period. Scan the code to read the mobile version.

Yesterday (April 9) morning, the Municipal Health and Wellness Committee held a press conference on "Seasons and Health" (Spring), focusing on prevention tips for common infectious diseases in spring. At the same time, relevant experts have also given health science to hot health topics such as weight management and allergy prevention in spring.

Key words tips for preventing common infectious diseases

Vaccinate related vaccines in time.

Do a good job in health monitoring

Wear a mask scientifically

Seek medical advice immediately if you feel unwell.

The food is cooked thoroughly.

Do a good job of personal protection

Maintain hand hygiene.

Pay close attention to physical condition

Keep the indoor air fresh.

Open the window for ventilation every day.

Wash your hands for at least 20 seconds.

Washing fruits and vegetables with running water

Prevention of intestinal infectious diseases in spring and summer should be "food hygiene+environmental management+personal protection"

Recently, activities in Covid-19 have increased slightly.

"From the current monitoring data, the respiratory infectious diseases in this city are relatively stable in the spring of 2025." According to Wu Weishen, chief physician of the Institute of Infectious Diseases Prevention and Control of Tianjin Center for Disease Control and Prevention, April has entered the non-epidemic season of influenza, and the influenza virus is at a low level. Recently, the activity in Covid-19 has increased slightly, but the epidemic intensity is far lower than the peak in spring of 2024. Besides influenza and Covid-19, pathogens such as rhinovirus, common coronavirus and respiratory syncytial virus can also cause respiratory infectious diseases. This week’s respiratory multi-pathogen monitoring results show that common coronavirus and rhinovirus are in the forefront of pathogens causing respiratory infections in outpatient clinics, and respiratory syncytial virus and human metapneumovirus account for a relatively high proportion in hospitalized cases.

Spring is the season of high incidence of respiratory infectious diseases such as chicken pox and scarlet fever in this city, especially in schools and other collective units. Therefore, it is suggested that the elderly, high-risk groups with basic diseases and key groups such as students still need to be vigilant and do personal protection. People with basic diseases, the elderly and other key groups should still adhere to the scientific wearing of masks. It is recommended to wear a mask in crowded or poorly ventilated places, such as taking public transportation and going to public places such as hospitals and shopping malls. Moreover, it is very important to maintain hand hygiene, and the general public should develop the good habit of washing hands frequently, especially at critical moments such as before and after eating, before and after going to the toilet, and after touching public goods. If the conditions do not allow, you can use hand-free disinfectant to clean your hands. In addition, personal protection should be done during contact with animals such as poultry, and food of animal origin such as eggs and meat should be cooked thoroughly. Finally, keep the indoor air fresh. It is recommended to open the window for ventilation at least 2 ~ 3 times a day for 20 ~ 30 minutes each time. This helps to reduce the concentration of indoor pathogens and reduce the risk of infection. In addition to the prevention and control measures mentioned above, special attention should also be paid to: timely vaccination of chickenpox and other related vaccines to improve the immune level; Pay close attention to your physical condition. Once you have respiratory symptoms such as fever, cough and sore throat, you should seek medical advice in time and inform your doctor of your travel history and contact history.

At present, norovirus infection is at a high incidence.

Wu Weishen, chief physician of the Institute of Infectious Diseases Prevention and Control of Tianjin Center for Disease Control and Prevention, said that the recent risk and epidemic trend of intestinal infectious diseases in this city were the same as those in the same period of last year. At present, norovirus infection is in a high incidence period. According to the monitoring data in previous years, the epidemic situation will generally decline after entering April, and intestinal infectious diseases such as hand, foot and mouth disease will gradually increase.

Spring and summer are the periods of high incidence of intestinal infectious diseases. In order to help the public to prevent and protect their health scientifically, four public health tips are put forward:

1. Food safety is the key to prevention. Food should be cooked thoroughly, raw and cooked food should be treated and stored separately, and overnight food should be refrigerated and fully heated before eating. Fruits and vegetables should be washed with running water and peeled as much as possible.

2. Develop good personal hygiene habits, wash your hands with soap and running water before and after meals for at least 20 seconds each time, especially after touching public facilities, before and after meals, and after going out to go home.

3. Do a good job in environmental ventilation and cleaning and disinfection. Open the window regularly every day to keep indoor air circulation, and regularly clean and disinfect children’s tableware, clothes, toys and other items, as well as door handles and desktops.

4. Do a good job in health monitoring, and isolate yourself when there are symptoms such as diarrhea and vomiting to avoid infecting your family.

At the same time, spring and summer are also the high-incidence seasons of hand, foot and hip diseases. If children have fever, maculopapules or herpes on hands, feet and buttocks, and ulcers and herpes on oral mucosa or tongue, they may have hand, foot and mouth diseases, so they should seek medical attention in time. At the same time, observe the child’s state of consciousness, skin temperature of hands and feet, and limb jitter. Remember not to go to school sick.

In short, the prevention of intestinal infectious diseases in spring and summer should be "food hygiene+environmental management+personal protection".

Scientific weight loss, don’t believe in the "magic medicine" for weight loss.

Now there are many products related to weight loss on the Internet, and there are many advertised "magic drugs" to lose weight, claiming that eating them can "increase satiety" and "painlessly lose weight". In this regard, Zhang Qing, director and chief physician of the Health Management Medical Center of the General Hospital of Tianjin Medical University, said that the treatment of any disease should be based on the cause, as well as overweight and obesity. For overweight and obese people, except for a small number of people who are caused by heredity, disease or drugs, most overweight and obese people are due to the fact that they consume more energy than they consume, and because they consume too much high-energy food, they may also lead to insufficient intake of other nutrients. Therefore, most overweight and obese people have double problems of partial nutritional deficiency and overnutrition. Therefore, most of the "slimming drugs" just mentioned are based on the functions of reducing absorption and promoting excretion. Long-term application may lead to aggravated nutritional deficiency and is extremely unfavorable to health. Even if you "lose the scale", you will lose weight on the basis of losing your health.

To lose weight scientifically, we must start with the cause and follow a healthy lifestyle, including nutrition, exercise, behavior and psychological guidance as the whole basic management. The implementation of the weight loss plan should emphasize long-term persistence and gradual progress, mainly including reducing dietary energy intake, increasing physical activity and other behavioral changes that are beneficial to weight loss. Adjusting the diet structure scientifically and cultivating healthy eating habits are the keys to controlling weight and improving health. It is suggested that overweight and obese adults should make a weight loss plan according to the weight loss target time. At the initial stage of weight loss, they can strengthen the on-site guidance of lifestyle under the guidance of doctors and conduct long-term follow-up to maintain the effect of weight management. There is no shortcut to losing weight, but health is the key. Don’t blindly pursue rapid slimming, so as not to damage your health.

Four allergens are easy to cause skin diseases.

Spring is the high incidence of allergic diseases. According to Li Junying, chief physician of dermatology department of affiliated hospital of Tianjin Research Institute of Traditional Chinese Medicine, there are mainly four kinds of allergens that are easy to cause skin diseases in spring, so it is necessary to strengthen prevention. The first is plant pollen, including tree pollen and grass pollen. Common tree pollen such as poplar, willow and cypress; Grass pollen is easy to be ignored by everyone. Its particles are small, easy to adhere to the skin and go deep into the respiratory tract, causing allergic symptoms of the skin and respiratory tract. Common ones are wormwood and ragweed. Therefore, it is recommended that sensitive people avoid staying in areas with lush vegetation for a long time, especially in dry and windy weather. If you go out, wear masks and goggles, clean your face and nose in time after you go home, and change clothes in time. The second category is dust mites, which are easy to breed due to factors such as rising humidity in spring and insufficient cleaning of bedding. It is found that there may be 1000 ~ 10000 mites in each gram of dust, so it is recommended that you regularly wash bedding with hot water above 60℃, and sensitive people can use anti-mite bedding; Keep the room ventilated and dry, and the air conditioning filter screen should be cleaned and disinfected in advance. The third category is mold, which is accelerated by the rising temperature in spring. Bathroom corner, kitchen sink, air conditioning filter screen and indoor green soil are all high-risk areas. Therefore, it is recommended that you clean these damp areas in your home regularly. The fourth category is insect-related allergens. Mosquitoes are active in spring, which may cause papular urticaria and insect bite dermatitis after biting. Therefore, it is recommended that you wear long-sleeved clothes when you are outdoors, spray insect repellent and install screens at home.

Finally, I will give you some tips: First, pay attention to the pollen concentration forecast of meteorological departments and plan your trip reasonably; Second, the home environment is kept clean and dry; Third, if there are serious allergic symptoms, such as persistent breath holding and facial edema, you need to seek medical attention in time.

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Huawei is a brand new model exposure! Ask the world M8 or release it within the year, and play close to the ideal L8.

The fourth car in the world is coming!

Car news on August 16th, just now, it was suspected that the spy photos of M8 were exposed. The design style of the front face of the vehicle is very close to the boundary M7, while the design style of the rear face of the vehicle is close to the boundary M9.

Judging from the spy photos, the test car did not display lidar, so it is speculated that Huawei’s pure vision scheme is also expected to appear on the border M8. However, previous spy photos have shown that there is a lidar, which also means that there may be multiple versions of the M8, and the version without lidar is currently being tested.

In terms of price, it was previously reported that the starting price of the M8 in the world will be between M7 and M9, and the online transmission price will be about 350,000 yuan, mainly aiming at the ideal L8, which is expected to be released and mass-produced this year.

Reduce production by nearly one million vehicles a year! The joint venture car is not easy to sell.

▲ The above picture is suspected of asking for boundary M8, and the following picture is ideal L8.

On the whole, the listing of Wenjie M8 will further improve the product matrix of Wenjie Automobile and further cover the medium and large SUV market between 300,000 yuan and 500,000 yuan.

The overall competitiveness of M8 should not be underestimated. If the follow-up price is strong, it will also bring a lot of pressure to old rival LI.

First, the front face of M7 and the tail of M9 are expected to have multiple versions.

Specifically, the front part of the new car is relatively straight, and the style is very similar to that of the M7. The concave part in the middle shows a streamlined effect. The headlights on both sides are slender and flat, with high recognition, and the overall look is still very high-end. Atmosphere.

Reduce production by nearly one million vehicles a year! The joint venture car is not easy to sell.

▲ The above picture is suspected of asking for the front face of M8 spy photos, and the following picture shows the front face of the new M7.

From the side of the car body, the new car body is closer to the M9, with a short front suspension design, which improves the steering flexibility and should be equipped with three rows of seats. The interior space looks friendly and the practicality has increased.

Reduce production by nearly one million vehicles a year! The joint venture car is not easy to sell.

▲ The above picture is suspected of asking for the rear of M8, and the following picture shows the rear of M9.

At the same time, the new car also adopts hidden door handles, black wheels and other design elements to enhance the sense of movement.

Reduce production by nearly one million vehicles a year! The joint venture car is not easy to sell.

▲ The new car adopts a hidden door handle.

In addition, the shape of the rear part of the car is round and full, and from the latest spy photos, the tail light screen of the new car shows the word "Xi", which also shows that the M8 or the penetrating tail light of the same model as M9 is adopted to support the function of "light programming", and the user’s personalized experience is further enhanced.

Reduce production by nearly one million vehicles a year! The joint venture car is not easy to sell.

▲ It is suspected that the M8 rear car light shows the word "園".

It is worth noting that there is no lidar on the test car, which also shows that the M8 model or the version of the intelligent driving system adopted Huawei’s latest pure vision intelligent driving scheme, but there may be other versions.

Reduce production by nearly one million vehicles a year! The joint venture car is not easy to sell.

▲ Suspected M8 spy photos

In terms of interior, spy photos didn’t reveal much, but you can see some floating LCD instrument panels slightly.

Reduce production by nearly one million vehicles a year! The joint venture car is not easy to sell.

▲ The suspended LCD instrument panel can be seen in the interior.

In terms of configuration, the information transmitted by the previous network is integrated, and the overall configuration of the boundary M8 or the reference boundary M9, air suspension, CDC variable damping shock absorber and intelligent four-wheel drive system are on board.

The extended range version of the new car adopts pure electric extended range platform 4.0, with zero acceleration or 4 seconds, and the comprehensive cruising range of CLTC is expected to reach 1400km. The pure electric version adopts 800V high-voltage silicon carbide platform, equipped with synchronous electric drive system with asynchronous front drive and rear drive, and supports super fast charging.

Second, more than 40,000 cars were sold in January, and the annual sales volume was aimed at 600,000.

According to LatePost’s previous report, AITO’s annual sales target in 2024 is 600,000 vehicles, and it is planned to release and mass-produce M8 this year, when at least four models will be on sale. AITO has communicated the above sales targets to upstream supply chain manufacturers.

Cyrus responded: "The sales target is dynamically adjusted according to the internal and external environment. The goal of our joint business with Huawei to achieve production and sales of one million vehicles in 2026 has not changed. (In 2024) We hope to take a solid step."

According to the data from HarmonyOS Zhixing, the sales volume of brand-new vehicles in the customer service sector reached 41,500 in July, which shows that the customer service sector, as the sales leader, is still very strong this year.

Reduce production by nearly one million vehicles a year! The joint venture car is not easy to sell.

▲ HarmonyOS Zhixing delivered the Express in July 2024.

At the ceremony of 400,000 new cars rolled off the assembly line at the end of July, Yu Chengdong, managing director of Huawei, chairman of BG and chairman of BU, a smart car solution, said, "It is estimated that this autumn, M7 and M9 will see a new wave of sales growth and peak", and new models in the field of customer service are gradually joining the battlefield, and the new version of M7 Pro will be launched in Chengdu on August 26th.

This also shows that the car industry is expected to achieve a sales explosion in the third quarter of this year.

Conclusion: The world is expected to achieve high sales.

Although at present, Wenjie Automobile is also one of the best-selling automobile enterprises in the head new force automobile enterprises, in recent months, the monthly sales champion of China new force automobile enterprises has been continuously won by the ideal, and there has always been a weak gap between Wenjie Automobile and it.

At present, the M7 is priced at 249,800-329,800 yuan, and the M9 is priced at 469,800-569,800 yuan, and users order more top-of-the-line models of 569,800 yuan. In contrast, there are still some gaps in the market of 300,000-400,000 yuan.

This is also the opportunity for the car industry to sprint to sales. Once the M8 is officially released, the car industry will have at least four models for sale, covering the medium and large SUV market in the range of 300,000 to 500,000 yuan.

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Food recall is divided into three levels according to the degree of harm.

　　　　On August 31st, the General Administration of Quality Supervision, Inspection and Quarantine successively issued the Regulations on the Management of Food Recall and the Regulations on the Management of Children’s Toys Recall, and at the same time issued a notice requesting that China fully implement the registration system for export fruit orchards and packaging factories.


　　　　The relevant person in charge believes that these regulations are a further improvement of China’s product quality and safety laws and regulations system, aiming at effectively curbing the illegal export of food, eliminating the safety hazards of children’s toys, establishing consumers’ confidence in the quality and safety of China products, and facilitating the traceability and recall of problematic products.


　　　　Implementing the "two-level supervision" mode to recall food according to the degree of safety hazards


　　　　If the food is unsafe, it will be mandatory to recall it. The Regulations on the Management of Food Recall requires that food producers must, in accordance with procedures, promptly replace, return, supplement or amend the consumption instructions of unsafe foods to reduce and eliminate the hazards that may be caused by insecurity, deal with unsafe foods quickly and effectively, and effectively eliminate or reduce the food safety hazards.


　　　　Food recall implements the "two-level supervision" model. The General Administration of Quality Supervision, Inspection and Quarantine organized the establishment of a food recall information management system to collect, analyze and process food recall information in a unified way. The provincial quality supervision department is responsible for organizing the supervision of food recall within its administrative area, and the municipal quality supervision department cooperates with the provincial quality supervision department to supervise and manage the recall process. According to the evaluation of food safety hazards’s degree, the food recall is divided into three levels, and the specific actions of food recall are required according to the recall level, so as to realize the purpose of recall quickly and effectively.


　　　　If food producers deliberately conceal the safety hazards and do not take the initiative to recall, if food safety hazards is enlarged or reoccurred due to the fault of food producers, and if the food that does not meet the food safety standards is found to be unsafe food through investigation and evaluation, AQSIQ will issue a notice or announcement to order enterprises to recall unsafe food and issue a consumption warning.


　　　　"Genuine goods" and "parallel goods" can be seen at a glance. Export of food without inspection marks is prohibited.


　　　　In the future, "genuine goods" and "parallel goods" will be clear at a glance. From September 1, 2007, the exported food that has passed the inspection and quarantine by the entry-exit inspection and quarantine institutions shall be put on the transport package without the inspection and quarantine mark, and shall not be exported.


　　　　In order to facilitate trade, inspection and quarantine institutions allow enterprises to apply for marks in advance and add marks in the production and processing process. The inspection and quarantine institutions shall supervise the application and check the use and management of marks by enterprises. Each batch of food must pass the inspection by the entry-exit inspection and quarantine institution before it can be exported. If it fails to pass the inspection, the labeled signs must be removed from the transport package and returned to the inspection and quarantine institution in full, except that the food cannot be exported.


　　　　It is understood that the scope of export food with inspection and quarantine marks this time includes aquatic products and their products, livestock food, wild animal meat and its products, casings, eggs and egg products, edible animal fats and oils, and other animal-derived foods.


　　　　Improve the traceability system of inbound and outbound fruits, and export fruit orchards and packaging factories should be registered.


　　　　Fully implement the registration system for export fruit orchards and packaging factories. On the basis of the registration of fruit orchards and packaging plants exported to the United States, Canada, Australia, New Zealand, Japan, Korea, South America, Europe, Hong Kong and Macao, fruit orchards and packaging plants exported to Russia and Southeast Asia should be included in the inspection and quarantine registration management. Since November 1, 2007, the inspection and quarantine department shall not accept the fruit export inspection from unregistered orchards and packaging factories.


　　　　The notice stressed that the inspection and quarantine departments should improve the traceability system of inbound and outbound fruits and establish a recall system. Each bureau should establish a file for each batch of exported fruits, including the origin, orchard, packaging factory, exit time, number of phytosanitary certificate, destination and other information, and export fruit packaging factories and orchards should establish a traceability system and planting files respectively. If major safety, health or quarantine problems are found through inspection and quarantine, relevant information shall be announced to the public. Import and export enterprises shall notify sellers to stop selling, take the initiative to recall the problematic fruits, and report to the inspection and quarantine institutions.


　　　　The producer is the first responsible person, and defective children’s toys must be discontinued.


　　　　"Regulations on the Management of Children’s Toys Recall" further tightens the product responsibility of producers for producing defective children’s toys, and clearly stipulates that producers are the first responsible persons for defective children’s toys.


　　　　The regulations require that if there are defects in children’s toys, even if the children’s toys produced by the producers meet the requirements of China’s laws, regulations and mandatory standards on product safety, if they are found to be defective after investigation and evaluation, the producers must stop production and sales, announce the relevant situation to the public, notify the sellers to stop selling and consumers to stop consuming, report to the quality and technical supervision department, and actively eliminate the possible damage caused by the defects by improving the consumption instructions, returning goods, replacing goods and repairing. Our reporter Yuan Guofeng


Editor: Huo Junxia

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Behind the ＂collapse＂ of Netease Cloud Music, is it the thunder buried by reducing costs and increasing efficiency？

Text | Entertainment Capital on Bean Sprouts

On August 19th, Netease Cloud Music topped the list for one day, because many users found that Netease Cloud logged in abnormally and displayed "Failed to obtain data".

You know, this kind of large-scale technical BUG of Internet manufacturers is usually fixed soon before the news spreads widely. The BGU failure of Netease Cloud Music lasted for 2 hours, and the related Weibo hot search was also hung up for nearly one day in turn.

During this period, even the chat records of suspected insiders flowed out, breaking the news that "it is to develop and delete libraries to run away" and attribute this BUG to the contradiction between migrant workers and capitalists. This cool story further accelerated the spread of the fault, and netizens even began to play with stalks, "carrying buckets and running away, taking away the whole pyramid!"

At 3 pm, Netease Cloud officially replied, saying that "due to infrastructure failure, all ends of Netease Cloud Music can’t be used normally". After rumors spread everywhere, at 5 pm, the official came forward to rumor again, "There was no deletion of the library, no running away, and the failure has been fixed one after another ~"

The government has also introduced a compensation plan at the same time, and users can search for "listening to music" and receive 7 days of membership rights.

The rumors of long downtime and mixed self-contained spread genes have made Netease Cloud Music’s BUG the focus of public attention. Besides "deleting the library and running", the truth behind it is also controversial.

Later, some media learned from Netease’s internal technicians that "this downtime may be related to the relocation of the computer room in the second quarter of this year". According to official sources, in 2023, it is determined that the overall service of cloud music will be relocated to Guizhou computer room. "Netease established a computer room in Guizhou, and its business was relocated in stages. In 2024, Q2 Netease Cloud Music just completed the relocation of the computer room in Guizhou." "Coupled with layoffs, even troubleshooting will take a long time."

However, whether it is the relocation of computer rooms or layoffs, they all point to a more core factor-reducing costs and increasing efficiency.

In fact, Netease Cloud Music has always faced "profit pressure". After years of losses, in 2023, Cloud Music finally ushered in a reversal, and turned losses into profits for the first time. Behind this, it is not unrelated to reducing costs and increasing efficiency.

Netease Cloud, which is profitable, has not ushered in a high-light moment. Like many music streaming platforms, while the social entertainment business is declining, how to enhance profitability is still a big challenge.

01 Netease Cloud "Collapse", the disaster caused by reducing costs and increasing efficiency?

Although it is not entirely due to "layoffs to the aorta", according to various sources, it can be judged that the technical BUG is indeed related to the company’s cost reduction and efficiency improvement.

Before discussing Netease Cloud’s cost reduction strategy, let’s take a look at its overall financial situation:

It can be seen that before 2023, Netease Cloud Music has been at a loss. When the profit and loss turned around in 2023, the official attributed it to the increase in membership subscription income, operational efficiency and cost optimization of cost control.

However, compared with the space brought by revenue, it is obvious that the interest rate space brought by cost compression is greater. In 2023, the total revenue of Netease Cloud Music was 7.867 billion yuan, down 12.51% year-on-year. The operating cost decreased from 7.699 billion yuan in 2022 to 5.764 billion yuan, and the cost expenditure decreased by as much as 1.935 billion yuan, a decrease of 25.1%.

Among them, including the cost of content services, research and development expenses and management expenses, a number of costs have declined.

The relocation of the computer room that is questioned by the outside world and may be related to this failure is probably also a part of the cost reduction strategy. According to media reports, Netease’s relocation also claimed to have achieved a substantial cost reduction.

In terms of the number of employees, the 2023 financial report shows that Netease Cloud had 1,359 employees on December 31, 2023, compared with 1,540 employees in 2022, a year-on-year decrease of 181 employees.

Observing the past financial statements, cost optimization has always been an important factor in the process of gradually reducing losses. Therefore, it can be judged that Netease Cloud Music is indeed continuing to "reduce costs and increase efficiency" and has shown positive feedback in the financial statements.

Of course, it is biased to attribute the profit and loss entirely to the cost reduction. It cannot be denied that the growth of online music business has brought blessings to Netease Cloud Music’s profit reversal.

The 2023 financial report shows that the number of monthly active users of online music services reached 206 million, an increase of 8.7% year-on-year. Among them, the number of monthly paid users of online music reached 44.12 million, a year-on-year increase of 15.3%; At the same time, the monthly income per paying user of online music business has increased from 6.6 yuan to 6.9 yuan.

With the increase in the number of paying users and the monthly income per paying user, Netease Cloud Music’s income from subscribing members increased by 20.2% year-on-year.

In order to increase the revenue of online music business, Netease Cloud has previously introduced a series of measures, such as "5 yuan Student Member", incentive advertisements, and vinyl members’ increasing the rights of multi-terminal music libraries, so as to attract paying users by lowering the membership threshold and enhancing their rights and interests.

Under the joint action of reducing costs and increasing efficiency and online music business, Netease Cloud Music achieved its first annual turnaround in 2023.

But going back to this large-scale technical BUG, as important as exploring the reasons, is the loss it brings.

From the brand point of view, this failure will not only affect the user experience, but also do some damage to the brand image of Netease Cloud Music. "Do you have to use Netease Cloud?" "Is it not fragrant to use other apps?" "I just laid off the real technicians" and "Am I the only one who listens to music with bilibili?" …… On social platforms, there are not a few such comments.

Not only that, Netease Cloud Music will also bear direct economic losses. As compensation, the "vinyl VIP" issued by Netease Cloud has a minimum monthly subscription in 8 yuan. According to 8 yuan, 206 million users and 7 days, the corresponding value of Netease Cloud Music Compensation Scheme is as high as 389 million yuan.

Netease Cloud Music needs to bear the direct economic losses such as the sharing of copyright fees, server and bandwidth costs, operation and maintenance costs. However, how much impact it will have on the financial side needs further attention.

From the perspective of enterprise development, it is understandable to find ways to make profits. However, in the process of structural adjustment, it is also a wisdom to make long-term plans to stabilize its own development, especially the development of online music industry, which itself needs to be steady and stable, attracting users with real content and experience.

Turn losses into profits, but Netease Cloud Music is still anxious.

Combined with the development of music streaming media industry, it is really not easy for Netease Cloud Music to enter the road of profit.

But turning losses into profits does not mean that you can sit back and relax. Netease Cloud Music will also face the challenge of income structure under the change of industry and more urgent competitive pressure.

First, let’s take a look at the revenue section of Netease Cloud Music, which is composed of online music services and social entertainment services. However, the problem is that under the impact of the rise of short video platform and the tightening of supervision, the social entertainment service of music streaming platform has been obviously impacted, and the income brought by social entertainment service will inevitably shrink in the future, and online music business is the real core competitiveness.

Tencent Music, whose profitability is superior to that of its peers, recently released its financial report for the first half of 2024. The data shows that online music service revenue reached 10.431 billion yuan, accounting for 74.89%, while social entertainment services and other services accounted for only 25.11%.

Netease Cloud Music is also actively adjusting the operation strategy of social entertainment services, by reducing the exposure of some functions and reducing the proportion of revenue sharing, so as to enhance the user experience of core music and enhance profitability.

According to the financial report, in 2023, Netease Cloud Music’s online music service revenue reached 4.351 billion yuan, exceeding the income brought by social entertainment services and others, but in contrast, social entertainment services-related businesses still accounted for nearly half of the revenue.

Therefore, Netease Cloud Music needs to continue to tap the commercial potential around the online music business.

The data shows that by the end of 2023, Netease Cloud Music has collected about 149 million pieces of music. We have started new cooperation with well-known brands such as Believe in Music, Makoto Shinkai, Minced Fish and RYCE Entertainment (represented by Jackson Wang), and continue to make efforts in the expansion of copyright content. In terms of self-made content, as of December 31, 2023, the platform registered nearly 684,000 independent musicians and uploaded about 3.1 million music tracks.

At the same time, Netease Cloud Music is also improving the experience and expanding the scene to attract more users. For example, the music player is embedded in the game scene of "Egg Party", and the online "private DJ" function is available.

Secondly, based on the development of online music business, the growth of core data such as active users, paying users and ARPPU is also related to the future profitability of Netease Cloud Music.

According to public data, these core operating data of Netease Cloud Music are growing, but the growth rate has declined, especially the number of monthly paying users. According to this growth rate, it can be judged that the growth of its online music business will not be too fast.

On May 23rd this year, Netease released its financial results for the first quarter of 2024. The data shows that the net revenue from cloud music is 2 billion yuan, a year-on-year increase of 3.6%, and the growth rate is relatively limited.

In addition, Netease Cloud Music is also facing a lot of competitive pressure.

In the industry, Tencent Music, Spotify and Apple Music are all carving up the market. In particular, Tencent Music and Spotify far exceed Netease Cloud in volume. However, in terms of profitability, Spotify is not stable enough. In 2023, although the total revenue reached 13.247 billion euros, it was not profitable. The financial report in the second quarter of this year shows that the total revenue reached 3.807 billion euros and the profit reached 274 million euros. The profitability of Tencent Music has always been in the forefront of the industry.

In contrast, Netease Cloud Music, which has just achieved profitability, still has a long way to go.

In the pan-entertainment industry, the rise of short video platforms such as Tik Tok and Aauto Quicker has a big impact on the whole music streaming industry, and the reduction of social entertainment service income of Tencent Music and Netease Cloud Music is the most direct impact.

However, Netease Cloud Music is not without advantages. The good community atmosphere precipitated for a long time is its unique label and assets, which corresponds to higher user stickiness and the trust of original musicians. Previously, many original musicians said that they were more willing to publish their works on Netease Cloud Music.

In a word, online music business is not an opportunistic business, but also tests the platform’s steady and steady content and user experience, as well as the continuous optimization of commercialization ability. Although this technical BUG will not bring a fatal blow to Netease Cloud Music, it also sounded an alarm. In the fierce competition, it will take time to verify whether Netease Cloud Music, which makes many users "love and hate", can break through.

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Someone vowed to ＂go to the sea＂ for the box office. Is the film so difficult to sell this year？ ｜ Qingming file movie observation

author/Dewar

"I want to see a movie, but there is nothing to see." When chatting with my little sister last Friday, she suddenly said this.

Watching movies has been one of our entertainment activities on weekends since we were students, but now it is difficult to choose one if we want to see a movie.

Recently, there are few new films, and there are no large films released after the Spring Festival. After setting a new record of breaking through 10 billion box office at the fastest this year, the box office hit a new low since the resumption of work and fell to 17.033 million last week.

In the following week, there are finally several imported films to be released, and 10 new films are scheduled for Tomb-Sweeping Day. However, Omicron is threatening, and cinemas in Shanghai, Changchun and Shenzhen have closed one after another. Although cinemas in many cities are open, there is no box office output, and the box office market is not optimistic.

The audience who lack interest meets the epidemic situation that the trend is not optimistic. Can we wait for the box office savior?

After a month and a half of famine, how was the cinema?

The cinema has been short of bitter films for a long time.

"The audience is abandoning movies" is a common argument recently. Although it is frustrating, it makes sense. We discuss the impact of short videos and the internal and external troubles of the epidemic on the film, but we can’t ignore the most direct factor: the film is cut off.

As far as yesterday’s market is concerned, the first few contracts are still "Changjin Lake Watergate Bridge", "This killer is not too cold" and "Miracle Stupid Child" … Time seems to be frozen in the Spring Festival.

It’s exactly one month since Valentine’s Day, and only 14 new films have been released this month. The pace of work of friends who make film announcements has obviously slowed down. Last time I met her friends, she was racing against time at dinner time and had to arrange films in the theater battle. Recently, she also started to take a vacation, and the circle of friends started the mode of taking a baby.

Two of these 14 new films broke through the 100 million mark at the box office or were special offerings for Valentine’s Day files a month ago. As a youth film with assured light, "Ten Years of One Product as Warm as Words" was not ideal, with only 167 million.

But this controversial Valentine’s Day file has been the peak of recent popularity. There aren’t many choices for the audience. Although "A Rainy Day in New York" is Woody Allen’s first film released in mainland China, it is an old film in 2019 after all.

"The Massacre on the Nile" looks like a bluff, but gerga Duo’s role appeal after leaving wonder woman is limited, and the new word-of-mouth crash also weakens the movie’s appeal.

Breaking Through, which was supposed to meet the audience on the first day of the Lunar New Year, was finally released a week after the Winter Olympics. The scrawled publicity and the leading role with a great decline in popularity finally made its box office fall to 6.16 million.

Most of the remaining films are more niche literary films. The film "If One Day I Will Leave You" directed by Li Gen has gained a good reputation in the early screening, but the big ticket warehouse cities have closed cinemas one after another, and its box office probability will stop at 4 million, which will have a drop in the bucket.

Compared with the same period in previous years, Black Panther, which was released after the Spring Festival in 2018, took in 660 million box office, and Three Billboards Outside Ebbing, Missouri, a story of water, two well-matched popular films that rushed to the Olympics.

In 2019, there were Alita: Fighting Angel, Dragon Trainer 3 and Captain Surprise in Green Book, which were rich in genre elements. Last year, there were not many new films, but at least Avatar ghosted and contributed 375 million box office.

This year’s new films are highly similar in genre-romantic films and literary films have limited audiences, and it is difficult to incite a huge audience.

Under such a difficult situation, some movies were lucky enough to take the last bus before the outbreak, such as "Bouquet Edition of Love". This film was released in Japan almost at the same time last year, and many viewers have seen it once.

Japanese live-action movies have never been a box office success. Aragaki Yui has been considered the top among all the Japanese stars, and her Love Swirl has only sold 18 million. So far, only Thieves’ Family and Silver Soul have exceeded 80 million at the box office.

The Thieves’ Family won the Cannes Prize that year. The Silver Soul has an animation foundation and an all-star lineup. By contrast, the configuration of Bouquet-like Love is not excellent.

At the beginning of its release, its predicted box office was only 24 million, and its word-of-mouth was of course the primary productive force, but it also benefited from the timing of its release. No large number of films became strong opponents, and they took the lead in winning the screenings far beyond expectations, and then further fermented by word-of-mouth. Now its box office has exceeded 80 million, which is about to surpass Silver Soul.

However, although Bouquet is good, its genre theme determines the ceiling of the box office. Although it has created its own box office miracle, it is difficult to continue to break through and reach the level of commercial films. We need such an accidental surprise, but we also need a blockbuster movie.

Warner and Qingming file, who is the savior of the cinema?

The positive signal is that many new films have finally been released this week, with breakthroughs in genre and theme.

The movie "Mysterious Sea" starring Dutch brother is released today. From the point of view of completion, the quality of "Mysterious Sea" is mediocre, and it is not brilliant as a game adaptation film, but it is better to seize the opportunity in the schedule and save the February film shortage in overseas markets.

This time in China, it is the same idea. Although Monday is not a common release day, it can perfectly avoid the weekend’s "New Batman".

It is also a great challenge for Robert Pattinson to play Batman, the popular king in the history of American romance. Before that, he let go of his malicious words, and if the film fell, he would go to the sea to make a small movie.

The word-of-mouth box office of "The New Batman" has soared after its overseas release, and it has entered the TOP250 of IMDB, and the box office also exceeded 400 million US dollars this Saturday. Robert Pattinson’s plan to go to sea may have to be put on hold for a while.

Recently, co-branded coffee with manner has also been launched in designated stores in Shanghai, Beijing and Shenzhen. Although these cities are still fighting the epidemic, the effect is definitely not as good as expected, but it is finally a bit of a big atmosphere, especially when most of the film promotion is close to static. This co-branded coffee is still a surprise.

The Cloister Pavilion, which has been officially cancelled, is a female suspense theme starring Ren Suxi and Liu Mintao, and it is the hot type in the past two years.

Director Lai Mukuan is one of the four young directors of the online drama detective chinatown. Although he is a little later than Sam Quah and Daimo, he finally has his own cinema works.

In addition, before Tomb-Sweeping Day, only a part of Moonfall and an approved film "Indian Girl" received little attention, and most of the others should be digested before the Qingming Festival.

Up to now, there are 10 films released in Tomb-Sweeping Day. Last year, only My Sister, Tomorrow will be Better, The Eleventh Chapter and The Demon King were more competitive. This year, there are as many as seven films, which is too crowded for a three-day holiday.

"Life Events" is directed by Liu Jiangjiang and supervised by Han Yan. At present, the number of people who want to see the cat’s eye has exceeded 136,000, leading the Qingming file.

Last year’s box office champion My Sister was also produced by Lianrui. Life Events is a topic of life and family that producer Han Yan is good at. Mo Sanmei, who plays the leading role of Zhu Yilong, is a mortician. It seems that Lianrui has found the correct way to open the Qingming file.

A Week’s Friends, which followed closely, also caught up with a good opportunity. Angel, the leading actor, experienced a great popularity after the beginning, and Lin Yi has been exposed in variety TV series recently. Director Lin Xiaoqian is very good at emotional matting, and The Story More Sad than Sadness created white day’s painting.

However, at present, the material produced by Friends of the Week looks little different from other youth campus films, and there is no special memory.

"You are My Spring" is a typical patchwork unit story. Wanda found several directors to co-direct, among which Yu-sheng Tian and Rao Xiaozhi are the most famous.

There are many stars brushing their faces, which determines that its box office will not be too low, but the loose structure also determines the box office ceiling. According to past experience, platters are most likely to be uneven, and it will be much better to lower expectations and identify the director’s experience.

Among the three suspense films, The Victim, The Last Truth and Detective Wars, Detective Wars produced by the Emperor still retains the elegance of Hong Kong films, while the other two films are badly hit.

I’m going to bet on The Last Truth in advance. This film was booked as early as last year, and Fang Matt, the producer, has a rapid momentum in the past two years, and his eyes are sharp in the excavation of young directors. It’s just that the audience has always been picky about suspense crime films, and the quality will have to wait for the film to see.

If all this doesn’t suit you, there is also an animated film "Elf Hostel 4: The Great Adventure of Transformation" which will be released during Tomb-Sweeping Day, followed by "Fantastic Animals: The Mystery of Dumbledore".

Last year, three Marvel Comics blockbusters were absent from the mainland’s big screen. This year, Warner Bros.’ new films were released one after another. The new Batman was only delayed for two weeks, and The Mystery of Dumbledore was even released one week earlier than that of North America, which has been a long time since the carnival of simultaneous release of blockbusters.

However, even so, it can’t be immediately asserted that the cinema is successful, and the audience’s confidence in the cinema can’t be rebuilt by one schedule.

The rise of the past few major archives symbolizes that China movies have entered a new stage, the market is constantly expanding, and the number of people watching movies is increasing year by year. Summer archives, National Day archives and Spring Festival archives have become the leading factors to drive the box office results throughout the year.

One box office myth was born in it, and it is difficult for the film side not to look to the big schedule. After the epidemic, the schedule differentiation became more and more serious, and the film was greeted by more cautious filmmakers and audiences.

In the past year, the industry has been discussing the disadvantages of schedule differentiation, encouraging films to migrate to unpopular files, but with little effect, it has recently evolved into a large market with less than 20 million for two consecutive days, which is even more bleak than the 1.454 billion in 2022.

In order to expand the "schedule" of the birth of the market, it also pushed the market out of order. The new film released in concentration has given birth to a new box office record and overdrawn the daily life of the cinema.

Finally, a new film is released. Omicron has just entered the initial growth stage in the Mainland, and the situation is not clear. What will the cinema that will always take the lead in the epidemic prevention process look like in Tomb-Sweeping Day after half a month? The hope is that the epidemic will fade, the cinema will open, the order will be gradually restored, and the audience and the cinema will get back together.

(If you like this article,Click on the topAKA TaodaodaoPay attention to WeChat official account,There is no shortage of good stories here ~)

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Shi Nansheng and Ai Qiuxing joined the forum, and the China-Europe Women’s Film Exhibition set off for Hong Kong.

The China-Europe Women’s Film Exhibition, sponsored by the film-watching media and the China-Europe Film Club, was officially launched at the Chopard dinner held during the Cannes International Film Festival. The film festival was co-sponsored by Celina Jade, a new generation actress, Xu Shujun, deputy general manager of China Film Co-production Company, Wang Manhao, chairman of Asia-Pacific Outstanding Women’s Federation, Cao Mali, co-founder/president of Liding Film, and Ying Yang, CEO of Watching Film International.

　

The China-Europe Women’s Film Exhibition will jointly exhibit six excellent films directed by China and European female directors, and hold a forum for female filmmakers at the same time, together with the old Hong Kong cinema The Grand Cinema, Mar Vivo, French Cultural Center and French Consulate General in Hong Kong and Macau. The event also received strong support from the Asia-Pacific Outstanding Women’s Federation and Ying Ying Holdings.

Next, let’s take a look at the movie stories written by six female directors.

What’s in the dark

Screening date: June 23rd at 19:45.

One sentence is worth ten thousand sentences

Screening date: June 24th at 19:45.

Cloud and water

Screening date: June 25th at 19:45.

Ask nothing about the west and the east

Screening date: June 26th at 19:45.

《Kiss and Cry》

Screening date: June 21st at 19:45.

《Raging Rose》

Screening date: June 22nd at 19:45.

Hong kong screening schedule

In addition to selecting female directors’ works and female-themed films to be shown in mainland China, Taiwan and Europe, the China-Europe Women’s Film Exhibition also actively builds a dialogue platform for the exchange of ideas and opinions between Chinese and European women filmmakers.

The Venice International Film Festival in 2017 and the "China-Europe Women Shadow Forum" successfully held during the Cannes International Film Festival in 2018 are the best manifestations of the purpose of the event. Celina Jade, the image ambassador of China-Europe Women’s Film Festival, Naian, a famous producer in China, Wilma Rabat, female directors, Italy, Paula Polly, director of Italian Women’s Film Festival, Jiao Xu, a young actress in China, Xu Xinxian, director of Bone Girl, Chutimon Chuengcharoensukying, a cutting-edge actress in Thailand, and Wang Manhao, president of the Asia-Pacific Outstanding Women’s Federation, were all important speakers at the forum.

　

"The Influence of Female Filmmakers" Female Filmmakers Forum @2018 Cannes International Film Festival

　

China-Europe Women Filmmakers Forum @2017 Venice International Film Festival

　

The Hong Kong Station Female Filmmaker Forum will be held at The Grand Cinema at 17: 45 on June 24th, with the theme of "How female filmmakers create opportunities for themselves". The forum will be hosted by Ms. Ai Qiuxing, President and CEO of Perfect Weixiu Entertainment Group. The forum guests include Shi Nansheng, a famous Hong Kong producer; Wang Yichun, director of What’s in the Black; Liu Yulin, director of One sentence is worth ten thousand sentences; Zeng Zeng, director of Cloud Water; Xu Xinxian, director of Bone Girl; and Bai Hai, director of White Girl. 　 　 　 　 　 　 　 　 　 　 　 　 　 　 　 　 　 　 　 　 　 　 　 　　

　

Hong Kong screening activities are bound to show outstanding female filmmakers and their works in a diversified and rich way, listen to women’s conversations with local film lovers and explore the value of women. The China-Europe Women’s Film Exhibition will also continue to join hands with more female directors, actresses, female screenwriters, female producers and female photographers … .. present the light and shadow space they built for the fans with confidence and talent, and witness that they have engraved their names in the long film history.

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Se-kyeong Shin decided to join Cheating 2 to play Cui Shengxian lover.


Actress Se-kyeong Shin.

　 　 Movie network news Se-kyeong Shin, a South Korean actress, said in a telephone interview with Korean media on November 1st that Se-kyeong Shin had decided to join and act as the heroine. The film has been confirmed to be starred by TOP Cui Shengxian and Guo Daoyuan, members of Korean popular group Bigbang, and Se-kyeong Shin will play the role of Cui Shengxian’s lover "Meina Xu".

　 　 Cheating 2 is a sequel to Cheating 2, which was released in 2006. Cheating 2 mobilized 6.84 million viewers in Korea in that year, with director Dong-hun Choi and starring Cho Seung-woo both attracting great attention, and Cho Seung-woo became a box office medicine for Chungwu Road (the representative of Korean film sessions). The film tells the nervous story of casino masters spending a lot of money at the gambling table, which caused heated discussion among the media when it was released. Previously, it was reported that Kim Soo Hyun and Song Joong Ki starred, but there was no more. Cui Shengxian’s taking over the lead role of Cho Seung-woo in Cheating 2 is also highly anticipated by fans and fans. While Guo Daoyuan plays the role opposite to Cui Shengxian.

　 　Hyeong-cheol kang, the director who shot and waited for the box office movie, decided to shoot Cheating 2, which was adapted from the comic book of the same name by cartoonist Young-man Huh. In the film "Cheating" directed by Dong-hun Choi, the calm and delicate lens style in humor is impressive, and the way in which "Cheating 2" directed by hyeong-cheol kang will meet the audience has also become the focus. In addition, Dong-hun Choi’s "Cheating" has gathered big-name stars such as Cho Seung-woo, Jin Yunshi, Jin Huixiu and Liu Haizhen, and which stars will be invited to appear in Starlight Glimmer, the gorgeous film of Commander Ka, and Cheating 2, directed by hyeong-cheol kang, are also topics of concern to netizens.

　 　 Cheating 2 is expected to start shooting at the end of this year and will be released in South Korea in the first half of 2014.


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People’s Forum Online Review ｜ Draw strength from New Year greetings

　 　　　On New Year’s Eve, the Supreme Leader General Secretary delivered a New Year message. The affectionate message of the general secretary quickly spread throughout the north and south of the motherland, which was warm and full of strength. The year 2020 is an extraordinary year, from writing an epic against epidemic to resisting floods despite difficulties, from taking the lead in realizing economic growth from negative to positive, to achieving a major breakthrough in scientific exploration, from the official promulgation of the Civil Code to all poverty-stricken counties taking off their hats … … We go through difficulties, overcome fears, gain and grow, and learn to cherish. In 2021, we will make full efforts, forge ahead courageously, continue to struggle on the new journey and create more brilliant glory.

　　The highest praise: "Everyone is amazing".

　　The epidemic is attacking, the virus is raging, regardless of the risk of infection, it is you who went out with blood; You are on duty day and night, ready for battle, caring for everyone at home, and working overtime; In the fierce battle, it was you who responded to the policy and refueled from a distance. It’s you who need to go out of the house and return to work and resume production on the front line of running water … … In this anti-epidemic war, all walks of life shouldered the responsibility, more than 4.6 million grass-roots party organizations took the lead, hospitals, enterprises, charities, nursing homes, etc. actively contributed, armed police forces, public security police bravely took responsibility, the vast number of scientific researchers struggled to tackle the problem, millions of couriers rushed to work in spite of the epidemic, and thousands of ordinary people in Qian Qian, knowing the general situation and taking care of the overall situation, silently contributed, and 1.4 billion people in China shared the same breath, shared the same fate and fought for life and death. "Things are sweet and bitter, and those who taste them know; The experience and spiritual strength brought by the fight against the epidemic have fully demonstrated the conscious responsibility of the people of China, and greatly enhanced the cohesion and centripetal force of the people of all ethnic groups throughout the country, which will surely inspire us to overcome difficulties and forge ahead courageously in the new journey.

　　Reveal the true meaning: "Only when it is difficult can you show courage, and only when you are tempered can you achieve success".

　　In the past year, while fighting the epidemic, we did not forget the economic and social development, and achieved a double victory in epidemic prevention and control and economic and social development. In this year, we launched a general attack on the fortress of deep poverty, made precise policies and pushed forward the stubble, 832 poverty-stricken counties took off their hats, and nearly 100 million poor people were lifted out of poverty. The face of poverty-stricken areas was completely changed, the production and living conditions achieved a qualitative leap, the quality of life of the people was effectively improved, and the "two worries and three guarantees" were fully realized. China achieved the poverty reduction goal of the United Nations sustainable development agenda in 2030 ten years ahead of schedule. This year, we continued to tackle key problems in science and technology, and "Tianwen-1" started the journey of Mars exploration, taking the first step of China’s independent planetary exploration; Struggler dived 10,000 meters under the sea, providing another weapon for exploring the mysteries of deep-sea science and rationally utilizing marine resources. The successful sampling of the "Chang ‘e V" flying to the moon has laid a solid foundation for the future exploration of the moon and planets in China. The "Nine Chapters" quantum computer realizes the "quantum computing power" for 200 seconds, pushing the frontier research of global quantum computing to a new height; The Beidou navigation system has been completed in an all-round way, which has opened a new chapter in serving the world with high quality and benefiting mankind. This year, grain production achieved "17 consecutive harvests" and China joined the world’s largest free trade zone. This year,We celebrated the 40th anniversary of the establishment of Shenzhen and other special economic zones, the 30th anniversary of Shanghai Pudong’s development and opening up, and the 70th anniversary of the War to Resist US Aggression and Aid Korea. In this year, we resisted floods and minimized losses … … The whole country United as one, overcame the difficulties together, innovated and worked hard, and exhausted the "power of the wild" to hand over an excellent answer sheet that the people were satisfied with and attracted worldwide attention.

　　Enthusiastic encouragement: "the journey is long, only struggle."

　　The new and the old push each other, and the day is not stagnant. Over the past century, communist party people have led hundreds of millions of people to ride the wind and waves and forge ahead with high spirits. From a boat in Nanhu, Jiaxing, it has developed into a "powerful ship" that leads China in a stable and far-reaching way. "Through struggle, we have gone through Qian Shan. We will continue to struggle, forge ahead and create more brilliant glory. " Entering 2021, the "14th Five-Year Plan" period will begin, which is the first five years to start a new journey of building a socialist modern country in an all-round way and March towards the goal of the second century, and it has a milestone significance in the development process of our country. The blueprint draws a thousand scenes and sails through the waves. At that time, standing at a new historical starting point, we should have Ling Yunzhi who continues to make great strides and strive for development and strong advancement against the "timetable" and "road map"; When there is a big responsibility to promote high-quality development, firmly adhere to the two bottom lines of development and ecology, continue to deepen reform and opening up, adhere to innovation-driven development, and spread the "baton" of poverty alleviation and rural revitalization, so that the trains with high-quality development can run out of "acceleration"; When there are new actions to improve people’s quality of life, we should do everything possible to solve some people’s worries, worries and worries, so that the lives of ordinary people will become more and more prosperous.

　　The most beautiful scenery is in the next journey. In 2021, we will be strugglers, doers and dream-chasers in the new era, always keep our original heart in mind, keep our mission in mind, ride the wind and waves bravely and continue to write a new chapter in the rejuvenation of the Chinese nation with a never-ending and indomitable attitude. (Author: Sun Xiaoyun)

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Opinions of the General Office of Beijing Municipal People’s Government on the Government’s Purchase of Services from Social Forces

Jing Zheng Ban Fa [2014] No.34

The people’s governments of the districts and counties, the commissions, offices and bureaus of the municipal government, and the municipal institutions:

　　In order to implement the Guiding Opinions of the General Office of the State Council on Government Purchasing Services from Social Forces (Guo Ban Fa [2013] No.96), further transform government functions, innovate the supply mode of public services, increase the government’s efforts to purchase services from social forces (hereinafter referred to as government purchasing services), and actively build a fair, high-quality and efficient public service system, combined with the actual situation of this Municipality, we hereby put forward the following implementation opinions on government purchasing services.

First, fully understand the importance of government purchasing services

　　The government purchases services by giving play to the role of market mechanism, and handing over the public services directly provided by the government to qualified social forces according to certain methods and procedures, and the government pays them according to the quantity and quality of services.

　　(A) the government’s purchase of services is an urgent need to transform government functions. Changing some public services from "direct hosting and direct provision" to "purchasing services and monitoring quality" is conducive to giving full play to the efficiency of the use of financial funds, effectively reducing administrative costs, further improving the level and efficiency of public services, and is of great significance to deepening social reform, promoting the transformation of government functions, and accelerating the construction of an efficient and transparent service-oriented government.

　　(B) Government purchase of services is an important way to improve the public service system. In order to effectively solve the problems of lack of public service, insufficient scale, low quality, unbalanced development and weak professionalism in some fields, it is necessary to further strengthen the government’s public service function, and build a multi-level and multi-mode public service supply system by innovating the public service supply model and integrating and utilizing social resources.

　　(3) The government’s purchase of services is an important measure to promote the development of social forces. Release effective demand, liberalize market access for public services, innovate service formats, fully mobilize the enthusiasm of social organizations, enterprises and other social forces to participate in social governance and provide public services, and promote their healthy development.

Second, the general idea of government purchasing services

　　(1) Guiding ideology.

　　We will fully implement the spirit of the 18th National Congress of the Communist Party of China and the Third Plenary Session of the 18th CPC Central Committee, and the series of important speeches by the Supreme Leader General Secretary, especially when inspecting Beijing’s work, accurately grasp the strategic orientation of the capital city, accelerate the transformation of government functions, promote the separation of government affairs from politics and society, further liberalize the market access of public services, reform and innovate the mechanism and mode of public service provision, and promote the establishment of a fair, high-quality and efficient public service system to meet the growing public demand for public services.

　　(2) Basic principles.

　　1. Clear focus, pay attention to actual effect. Further clarify the government’s public service function, accurately grasp the social public service demand, and focus on the areas where public services are absent, low-level and inefficient. In accordance with the principle of transforming government functions, reducing service costs, and improving service level and efficiency in the use of funds, we will promote the government’s purchase of services and ensure effective results.

　　2. Actively promote and steadily implement. Basic public services should gradually increase the purchasing power of the government; Non-basic public services should give more and better play to the role of social forces. Formulate a guiding catalogue for government purchasing services, gradually expand the scope and scale of purchasing services, and guide social forces to participate in service supply in an orderly manner. All district and county governments and departments should reform and innovate the way of providing public services and actively explore new forms of government purchasing services.

　　3. Openness and transparency, and competition for the best. Timely publish information such as the guiding catalogue of government procurement services, annual plans and performance evaluation results, and actively accept social supervision. According to the principle of competitive selection, we should choose social forces to undertake the government’s purchase of services, study and formulate policies for the government’s purchase of services that are conducive to the diversification of the subjects, and establish a reward and punishment mechanism for the survival of the fittest.

　　4. Coordinate and improve the mechanism. Establish a coordination mechanism between the organization establishment management and the government’s purchase of services. For those who can provide services through the government’s purchase of services, no additional institutions or personnel will be added. We will deepen the organic connection between the government’s purchase of services and the reform of public institutions, promote the rationalization of relations between public institutions and competent departments and de-administration, and timely adjust institutional establishment and funds according to actual conditions.

　　(3) Work objectives.

　　In 2014, a guiding catalogue of government procurement services was issued, and a basic policy system was initially established to form a unified and effective working mechanism. By 2017, a relatively perfect government procurement service system will be established, and an efficient and reasonable public service resource allocation system and supply system suitable for the economic and social development level of this city will be formed, and the level and quality of public services will be significantly improved.

Three, actively and steadily carry out the work of government purchasing services.

　　(a) the purchase content.

　　The contents of services purchased by the government are public services, transactional management services and auxiliary services needed to perform government duties, which are suitable for market-oriented provision and can be undertaken by social forces. Public service projects in areas closely related to safeguarding and improving people’s livelihood should be given priority consideration. Public services that should be provided directly by the government and are not suitable for social forces, as well as service items that are not within the scope of government duties, shall not be purchased from social forces.

　　The contents of services purchased by the government shall be subject to guiding catalogue management, and dynamically adjusted according to the level of economic and social development and the demand for public services. In principle, services that are suitable for social forces to undertake within the scope of the guidance catalogue should be provided by government purchasing services.

　　(2) the purchaser.

　　The main bodies of government purchasing services are administrative organs at all levels and institutions with administrative functions according to the civil service law, as well as group organizations that are included in the administrative establishment management and whose funds are borne by the finance. Other organs and institutions use financial funds to purchase services with reference to the implementation.

　　(3) Undertaking the main body.

　　The main bodies that undertake the government’s purchase of services include social organizations registered in the civil affairs department according to law or exempted from registration with the approval of the State Council, as well as enterprises, institutions and other social forces registered in the industrial and commercial administration or industry authorities according to law. Eligible institutions can also serve as the undertaker, but they should compete openly and equally with social forces.

　　The undertaker should have the ability to bear civil liability independently, have the facilities, personnel and professional technical ability necessary for providing services, have a sound internal governance structure, financial accounting and asset management system, have a good social and commercial reputation, have a good record of paying taxes and social insurance according to law, and meet other conditions recognized by the registration administration department according to law. The specific conditions of the undertaking entity shall be determined by the purchasing entity in conjunction with the financial department according to the content of purchasing services, but no restrictions unrelated to services shall be attached.

　　(4) purchase procedures.

　　Departments and units with the demand for purchasing services should put forward the projects of government purchasing services when compiling the annual budget, compile the annual project budget, and release the annual plan to the society. The service items within the scope of government procurement should be purchased in strict accordance with the government procurement process; Services outside the scope of government procurement can be purchased with reference to the relevant provisions of government procurement, or by contract or entrustment. The purchaser shall sign a contract with the undertaker to supervise the implementation of the project; The undertaker should strictly fulfill the contractual obligations, complete the service project tasks on time, ensure the service quantity, quality and effect, and prohibit subcontracting.

　　(5) Budget management.

　　The funds needed by the government to purchase services adhere to the principle of "fixing fees according to the matter", and are included in the budget of the main purchasing department in accordance with the current budget management measures, and no special funds are set up separately; Adhere to the principle of "fees are transferred with events", and if the original service items are converted into government-purchased services, the original relevant expenditure budget will be adjusted in time.

　　(6) Performance management.

　　The purchaser should evaluate the performance of the services provided by the undertaker in terms of quantity, quality and satisfaction of the clients. The financial department should supervise, inspect and evaluate the efficiency of the use of government-purchased service funds in key areas and key projects. Give full play to the role of clients and third parties in determining the purchase content and performance evaluation, and establish a credit system for social forces to undertake government purchase of services.

Fourth, safeguard measures

　　(1) Strengthen organizational leadership.

　　Strengthen the organization and leadership of the government to purchase services, and establish a city-wide overall coordination mechanism in accordance with the principle of "unified leadership of the government, leading by the financial department, and division of labor and cooperation among business departments", so as to form a work pattern of individual responsibility and joint management, and ensure the standardized and orderly development of work.

　　(2) Clear division of responsibilities.

　　The relevant departments of the municipal government shall, according to the division of responsibilities, carry out in-depth research, listen carefully to the opinions and suggestions of departments and units with the demand for purchasing services, and further study and refine the policies and measures for the government to purchase services. The financial department is responsible for taking the lead in establishing and perfecting the system of government purchasing services, formulating measures for the budget management of government purchasing services, organizing the compilation and publication of the guiding catalogue of government purchasing services, and doing a good job in the budget fund management and performance evaluation of government purchasing services. The organization department is responsible for formulating the organization management measures that are connected with the government’s purchase of services and participating in the compilation of the guiding catalogue of government’s purchase of services. The competent departments of civil affairs, industry and commerce administration and industry are responsible for formulating the standards for undertaking the main conditions, and incorporating the service quality and effect into the work content of social organization evaluation and annual inspection. Civil affairs and social construction departments are responsible for studying and formulating specific policies on government purchasing services to promote the development of social organizations. The supervision and auditing departments are responsible for strengthening the supervision and auditing of the government’s purchase of services. Departments and units with the demand for purchasing services should establish and improve relevant work systems, conscientiously organize and implement the work, and conduct supervision, management and performance evaluation on the purchased services.

　　District and county governments should conscientiously implement the work of government purchasing services, formulate specific implementation opinions and measures in light of local conditions, compile the catalogue of government purchasing services in the region according to the scope of powers, and report it to the Municipal Finance Bureau for the record. The Municipal Finance Bureau shall, jointly with relevant departments, strengthen the guidance and supervision of the government’s purchase of services in all districts and counties, and actively promote the smooth development of related work.

　　(3) Do a good job in publicity and guidance.

　　All district and county governments and departments should widely publicize the purpose, significance and related requirements of government purchasing services to the public, do a good job in policy interpretation, strengthen the guidance of public opinion, fully mobilize the enthusiasm of social forces, and actively create a good social atmosphere.

　General Office of Beijing Municipal People’s Government　 　　

　　June 6, 2014　　

　

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No matter what the quality of the film is, at least it has locked in an Oscar.

Special feature of 1905 film network　It was released last Friday and won about 300 million box office in the first week. Compared with Disney’s last fairy princess movie, it is a good result. However, in terms of word of mouth, the overall evaluation is at two poles. People who agree with it think that the live-action version restores the animation scene very well, while people who don’t like the film think that the film itself is too consistent and has no innovation.

However, no matter what attitude they have towards the film, everyone thinks that the costume design in Beauty and the Beast is great! After reading it, girls will feel that they will never have a yellow skirt in their wardrobe, while some boys can’t restrain their "girlish heart".

Behind these gorgeous clothes, there is also a great god, that is, Jacqueline Durran. She was nominated for the Best Costume Design Oscar four times, and won the Golden statuette for anna karenine in 2012.

The participation in Beauty and the Beast seems less complicated than before, but the yellow evening dress worn by Belle and the blue tuxedo of the Beast in the cartoon have already been deeply rooted in people’s hearts. It is the most difficult part of this work to keep and make innovations on this basis.

designerJacqueline·Duran

Looking back on Jacqueline Durran’s past works, from the beginning to the arrival, Jacqueline Durran is very good at putting European classical feelings into his own color. According to past experience, in the design of Beauty and the Beast, Duran kept the overall design of the original animation well, and added many European medieval costume features in the details. It seems that it’s no problem to win the nomination of Oscar for best costume design again.

The image of "Belle" is one of the earliest Disney princesses who can represent the rise of women. Although Miss Watson’s acting skills are still alive in Hermione’s time, the feminist image in her life is also very consistent. Duran’s key point is how to make this image more three-dimensional through clothing design.

Duran said in an interview with fashionista, "The story of Beauty and the Beast is so deeply rooted in people’s hearts that no one wants to change or reinterpret it because it is so powerful that everyone likes it." Therefore, when Duran received this project, her focus was not on overthrowing Chuang, but on how to innovate on the original basis and show Belle’s female spirit of keeping pace with the times.

Blue dress


The blue dress at the beginning of the movie is one of Belle’s classic styles. The film gives a good interpretation of the role of Belle through the time of the first song. Independent, fond of reading, slightly out of place with the rest of the village.

In the costume design of live-action movies, obvious changes have been made. The original character setting is more like Cinderella’s female image who prefers to do housework at home. In the live-action movie, Duran kept the blue tone, but changed the whole suit into a small tooling to show Belle’s independent side. At the same time, the flat shoes in the animation were also changed into small boots.

In fact, the skirt has also been improved. In the movie, Belle wears exposed bloomers, which can make Belle more free and facilitate her to complete all kinds of chores. Knickerbockers were also common in those days. In order to show Belle’s love of reading, Duran also designed a big pocket for her to put books in.

This kind of design can make Belle look more independent and self-reliant, but considering the role of women, many 18th century French women’s dress features are added to the details. For example, lace decorations on the chest and tulle shawls.

Red cloak

After Belle and the beast became more and more intimate in the castle, the colors of the clothes became more and more bright. What impressed me the most was the little red cloak where two people were playing in the snow.

This suit is also a perfect restoration, similar to the first set of blue trousers skirt, with some details of small floral flowers added to the original simple design style. The most powerful thing about this suit is the material. Miss Watsons is an environmentalist herself, and this suit is made of organic and sustainable materials.

Yellow classic evening dress

Yellow has always represented wisdom, imagination, joy and hope, which is Belle’s most distinctive personal image. The yellow evening dress in the animation is very classic. Before it was released, Belle’s dress has always been the top three in the sales of Disney princess dresses.

Before Emma Watson joined the group, she had a rigid requirement for this suit, that is, no corset. In that case, if she can’t show her independence, she will also resign. Therefore, in the end, compared with the animated version, the real-life version of the skirt lacks some straight feeling, but on the contrary, it is lighter.

In the early stage, we experimented on fabric selection for a long time. Finally, the real-life version was made of silk transparent hard yarn fabric. Because there was no skirt, it was made into a layered cake shape, with feathers and golden broken leaves dotted on the skirt edge, which was integrated with the castle ballroom.

Swarovski provided 2,160 crystals for this purpose, making it dance, more elegant, with the feeling of biling biling, similar to the atmosphere of Jin Shanshan in the ballroom.

Next Page: Costume Design for Other Characters

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