月度归档 2024年7月16日

　　Turning on the TV to enjoy TV programs should be a normal and simple thing. However, with the popularization of smart TVs and Internet technologies, watching TV, such a simple operation, has sometimes become extremely complicated. In addition, once it is turned on, advertisements are everywhere, and if you don’t pay attention, you can register various members and recharge consumption, which has also led to a lot of "nesting doll-style" charging chaos. Faced with the pain point of "difficult to watch TV and annoying to watch TV", since August this year, the State Administration of Radio, Film and Television has jointly launched a pilot program to "control the complicated problems of TV’nesting doll ‘charging and operation".

　　At present, there are several sources of content that viewers see on their TVs, one is the cable TV service in various places; the other is the IPTV service that telecom operators are responsible for transmitting, both of which can be connected to the set-top box to watch live TV programs from CCTV or local stations. In addition, with the increasing popularity of smart TVs, although TVs themselves cannot directly watch live TV channels, people can order a large number of Internet programs on smart TVs. However, the increase in viewing content has sometimes made watching TV a nuisance.

　　Previously, some users posted pictures of their home set-top boxes being turned on. From opening the set-top box to the appearance of the homepage screen, the shortest took 40 seconds, and the longest took more than a minute.

　　After finally turning on the set-top box, I encountered the second problem: I couldn’t find the live TV channel’s page and free content.

　　Free content is hard to find, the posters on the page are attractive, and some viewers also choose to watch paid content. But whether it is on-demand content in a set-top box or Internet content in a smart TV, people often encounter unexpected "nesting dolls" charges.

　　There are even some items that are postpaid, deducted directly from the phone bill. Some people often order unwanted products without realizing it.

　　Watching TV, which used to be a relaxing and enjoyable thing, has now become a time-consuming and expensive annoyance for many people. In recent years, complaints about the fees and complicated operation of TV "matryoshka dolls" have been on the rise, making it a hot spot for complaints about home appliances, according to the China Consumers Association.

　　Zhang Dezhi, Director of the Consumer Supervision Department of the China Consumers Association: It was originally thought that the main reason was that elderly consumers could not operate effectively. We found that many young consumers are also troubled. In terms of charging, personalized service itself is a good thing, but if it cannot be effectively marked, it will bring a lot of confusion to consumers, and it will also be suspected of infringing on consumers’ right to know, choose and arm’s length transaction rights. Many consumers have given up watching TV.

　　Since August this year, the State Administration of Radio and Television, together with relevant units such as the Ministry of Industry and Information Technology, the State Administration for Market Regulation, the Central Radio and Television Station and the China Consumers Association, has carried out the work of controlling the fees and complex operations of TV "nesting dolls", so that watching TV can return to simplicity and meet the needs of the public.

　　Feng Shengyong, Director of the Network Audiovisual Department of the State Administration of Radio, Television and Television: The State Administration of Radio, Film and Television regards governance as a political project, a popular project, and a system project, and conducts governance in three stages. From the end of August to the end of October this year, it is mainly a pilot work.

　　In terms of managing the complexity of TV operations, the first phase selected cable TV in Beijing, Shanghai, Zhejiang, Guangdong, and Shandong provinces and IPTV in Beijing, Jiangxi, and Gansu provinces for pilot use, simplifying the boot process and making it convenient for viewers to watch live TV channels.

　　Yu Ying, Director of the Science and Technology Department of the State Administration of Radio, Television and Television: Through our comprehensive and exhaustive research conducted in the early stage, we found that more than 80% of cable TV and IPTV TV users watch live TV channels during 80% of their TV viewing time. In line with the principle of being able to change everything, the first is to turn on full-screen live TV directly as the default boot mode for cable TV and IPTV, requiring operators to control the boot time within 35 seconds, and at the same time do their best to optimize the function of the set-top box to achieve standby startup that can be as short as a few seconds, and provide viewers with a choice of boot mode, so that viewers who like on-demand, review and other services can choose independently.

　　After the governance, in Nanchang, Jiangxi Province, the situation that used to be slow to boot and could not find live broadcasts has now changed a lot. After the set-top box was turned on, it soon entered the live TV screen directly.

　　In Beijing, Gehua Cable technicians went into the community to introduce the way to watch "minimalist TV" to the community residents.

　　The complex work of governing TV operations has been promoted across the country on the basis of pilot projects in five provinces and cities. As of now, 80% of cable TV end points and 85% of IPTV end points across the country have been turned on to watch live TV channels. According to a third-party survey conducted by the China Consumers Association, through governance, more than 80% of consumers believe that the convenience of watching live TV channels has been improved, and more users have begun to return to TV to watch live channels.

　　Song Qizhu, Secretary of the Party Committee and Chairperson of China Radio and Television Network Group Co., Ltd.: The boot time of all upgradable cable TV set-top boxes in the country has been compressed to less than 35 seconds, all of which have realized the function of booting into live broadcast, and the proportion of live broadcast windows on on-demand pages has also exceeded 40%, strengthening the attributes of cable TV public services. Through governance, the cable TV industry has seen obvious results. The daily boot time of cable TV users across the country has increased by 4.3%, and the number of DAUs has increased by 6.21%.

　　In addition to making watching TV easier, it is also necessary to make on-demand charges more clear. In terms of solving the problem of TV "nesting dolls" charging, the first phase of governance selected 7 pilots including Beijing Gehua Cable, which mainly aimed at three aspects: TV charging packages, charging subjects, and opaque charging.

　　Feng Shengyong, Director of the Network Audiovisual Department of the State Administration of Radio, Television and Television: Looking at the task of reducing the charging package, there were 23 charging packages at the end point of a certain TV, and the content in each package needs to be paid. For example, the eight of the film and television categories are merged into one film and television VIP. Another particularly outstanding feature is that after the merger of these charging packages, the quality is basically improved without raising the price, that is, the existing users who buy small packages and spend less money automatically upgrade to watch the content of the big package, safeguarding the rights and interests of users. In the end, the reduction ratio of these 23 charging packages reached 78%, far exceeding our target of 40%.

　　According to the governance requirements, all TV large-screen pages must have a free zone entrance on the first screen of the homepage; for single-piece paid content, the zone entrance should be set in the navigation bar; all paid programs must be clearly marked, and all purchased content needs to be set with a prominent unselect option. In addition, all application downloads must be concentrated in the "Application Center" and cannot be mixed in the content page. All subscription content can be inquired on the order information page. At present, all pilot units have completed rectification, and the seven pilot fee packages have been reduced by more than 50%.

　　As of the end of October, according to a third-party survey conducted by the China Consumers Association, more than 80% of consumers in the pilot areas of controlling TV "nesting dolls" have felt that the convenience of watching free content has been improved, and 70% of consumers approve of the redesigned payment process. Clarity.

　　After the first phase of the pilot, a series of experiences have been summed up in the complex work of controlling the charging and operation of TV "nesting dolls". From November to the end of next year, the follow-up phase of the governance work has begun and will continue to be promoted nationwide.

　　Tang Ke, Deputy General Manager of China Telecom Group Co., Ltd.: China Telecom has actively implemented the work plan and has fully completed the upgrade and transformation of IPTV, optimized the user operation process, and improved the people’s TV watching experience. We will continue to deepen the upgrade work as required, and provide the general public with IPTV services with richer content and easier operation.

　　Yu Ying, Director of the Science and Technology Department of the State Administration of Radio and Television: In the future, we will formulate a replacement plan for the situation that needs to be replaced by the set-top box to improve the user experience. We will organize the deployment of software with new functions to automatically display live TV signals when turned on, continue to promote the simplification and reduction of remote controls, promote the integration of TV set-top boxes, issue a series of standards and norms, and continue to promote government supervision, industry and enterprise self-discipline, social and mass supervision to ensure long-term sustainability.

　　On November 3, relevant units organized a summary of the pilot work of controlling the complicated charging and operation of TV "nesting dolls" and a national promotion work deployment and promotion meeting to summarize the results of the pilot work of controlling the complicated charging and operation of TV "nesting dolls" in the early stage, and introduce the phased plan of national promotion. Watching TV is simpler and simpler, and what should be free is free. Only by making the charges transparent and reasonable can TV return to public attributes and allow everyone to better experience spiritual and cultural products.

　　EditorsShu Lu Yujia, Zhao Jizhe, Zhao Wenbin

　　Videography | Xu Peng, Han Wenyang, Pei Yang, Liu Dong, Yu Jie

　　Editing | Zhang Wenqing, Zheng Yu

On February 19, 2016, the General Secretary of the Supreme Leader conducted on-the-spot research at the three central news units of People’s Daily, Xinhua News Agency and CCTV, and then presided over a symposium on the Party’s news and public opinion work and delivered an important speech. The General Secretary stressed that the Party’s news and public opinion work is an important task of the Party, and it is a major event of governing the country and establishing a stable state. It is necessary to adapt to the development of the situation at home and abroad, grasp the positioning from the overall situation of the Party’s work, adhere to the Party’s leadership, adhere to the correct political direction, adhere to the people-centered work orientation, respect the laws of news communication, innovate methods and means, and effectively improve the Party’s news and public opinion dissemination power, guidance power, influence and credibility.

The speech of the General Secretary of the Supreme Leader aroused strong repercussions among journalists, teachers and students of journalism schools, and the public opinion field. Some media and scholars analyzed and pointed out that "talking about politics" was the core and essence of the General Secretary’s important speech. The speech emphasized the "five matters" of doing a good job in the party’s news and public opinion work, and put forward the 48-character mission of the party’s news and public opinion work. It is a Marxist programmatic document that provides a powerful ideological weapon and fundamental follow for doing a good job in the party’s news and public opinion work under the new situation.

1 Internet users "like" General Secretary’s news and public opinion thoughts resonate with the times

The news that the Supreme Leader’s General Secretary investigated three central news organizations and hosted a symposium on the party’s news and public opinion work has attracted high attention from the public opinion field, and the majority of netizens have "praised" the General Secretary through social platforms. Sampling statistics and analysis found that the main points of view are as follows: 92% of netizens believe that the current public opinion field is complex, various opinions and trends of thought emerge in an endless stream, and the general secretary attaches great importance to public opinion guidance and emphasizes that public opinion work is an inevitable move under the new situation; 77% of netizens said that the general secretary’s news and public opinion thought resonates with the times, adheres to the principle of party spirit, adheres to the unity of party spirit and people’s character, insists on innovation as the main thing, and attaches special importance to Internet public opinion work. Such news and public opinion thought has fresh and lasting vitality; 66% of netizens said that the 48-word duty and mission reflects the basic positioning and clear requirements of the Party Central Committee for news and public opinion work, and points out the direction of efforts for the news and public opinion front to live up to its responsibilities; 55% of netizens stressed that the tall media should be truly grounded Expect the mainstream media to assume more social responsibilities, hope to see more good-looking and full of positive energy cultural products; 39% of netizens suggested that the mainstream media should guide the general direction of public opinion, play a position role, and at the same time constantly adapt to the new situation and new requirements of social development.

2 "Five Issues" emphasizes the importance of the party’s news and public opinion work

The General Secretary of the Supreme Leader affirmed the importance of the party’s news and public opinion work with "five matters": Doing a good job in the party’s news and public opinion work is related to the banner and road, the implementation of the party’s theory and line principles and policies, the smooth advancement of the party and the country’s various undertakings, the cohesion and centripetal force of the whole party and the people of all ethnic groups, and the future and destiny of the party and the country.

The commentary in Zhejiang Daily holds that the "five matters" are full of the ardent expectations of the Supreme Leader’s General Secretary for news and public opinion workers. News and public opinion workers must put political direction first, firmly adhere to the principle of party spirit, firmly adhere to the Marxist view of journalism, firmly adhere to the correct guidance of public opinion, and firmly adhere to positive propaganda. At the same time, respect the laws of news communication, innovate methods and means, reshape the communication pattern, enrich the means of communication, innovate the way of discourse, respond to the concerns of the masses, and effectively improve the party’s news and public opinion communication power, guidance power, influence, and credibility.

Gong Fangbin, a professor at the National Defense University, pointed out that the "five matters" put forward by the general secretary highlight the political connotation of China’s news and public opinion work. This argument shows that the party’s news and public opinion work is a political work. Focusing on the "soul" and "god" of the party’s news work is the best outline for news and public opinion work. Emphasizing the political nature of news and public opinion work is not inconsistent with respecting news laws.

The Party Construction Network issued a reminder that the current situation and tasks at home and abroad require us to keep a clear head, and the game of "visible and invisible, with gunpowder smoke and without gunpowder smoke, positive and negative, domestic and foreign" has not stopped for a moment. It is precisely because of such a sinister situation of public opinion struggle, and precisely because we bear such an important historical mission, that the "five matters" proposed by the general secretary appear particularly urgent, particularly important and particularly far-reaching.

3 48 words Responsibilities Mission Guide "Navigation" for news and public opinion work

The General Secretary of the Supreme Leader clarified the party’s news and public opinion work duties and missions in 48 words: hold high the banner, lead the way, focus on the center, serve the overall situation, unite the people, inspire morale, become a common person, gather together, clarify errors, distinguish right from wrong, connect China and foreign countries, and communicate with the world.

The Chinese Communist Party News Network issued an article pointing out that the 48-character work duties and missions reflect the basic positioning and clear requirements of the Party Central Committee for news and public opinion work, and point out the direction of efforts for the news and public opinion front to live up to its heavy trust and perform its duties. At the same time, in combination with the times, this discussion has not only risen to the height of politics, reflecting the "political thinking" of the highest leaders, but also has both solved methodological problems and covered the specific scope of responsibilities of news work.

The commentary in Hunan Daily emphasized that these 48 words are close to the point and long, and the words are sincere and long-term. They are the general outline for doing a good job in news and public opinion work in the new era. They are the most comprehensive statement of the responsibilities and missions of the Party Central Committee for news and public opinion work so far. They should be regarded as the "compass", "locator" and "motto" of all journalists.

The Great Wall Network issued a document that the General Secretary of the Supreme Leader summed up the duties and missions of news and public opinion work in 48 words. This summary is high-level, accurate and appropriate. It is not only a specific request for the majority of journalists, but also a "beacon" for the "ship" of news and public opinion.

4 "One must, four firm" specifies the party spirit principles of news and public opinion work

The General Secretary of the Supreme Leader pointed out the direction for contemporary news media people to assume the responsibilities and missions of news and public opinion work with "one must, four firmness": we must put political direction first, firmly adhere to the principle of party spirit, firmly adhere to the Marxist news concept, firmly adhere to the correct guidance of public opinion, and firmly adhere to positive propaganda.

CCTV published an article signed "Guoping", saying that the principle of party spirit is the fundamental principle of doing a good job in news and public opinion work, the Marxist view of news is the soul, the correct guidance of public opinion is the life, and positive propaganda is the basic policy. The four aspects are indispensable and constitute the work philosophy and code of conduct for news and public opinion work to implement political requirements. For news and public opinion workers, the key to adhering to the correct political direction and achieving the "four firmness" is to improve political acumen and discrimination.

The Xinhua News Agency commentator’s article emphasizes that whether it is party newspapers, party magazines, radio and television stations, urban newspapers and new media, whether it is coverage, current affairs news, supplements, advertising, entertainment and social news, and international coverage, all must be oriented, and let the main theme and positive energy play the leading role. Only in this way can news and public opinion become the "propeller" of development, the "barometer" of public opinion, the "glue" of society, and the "wind vane" of morality.

The commentator article of Guangming Daily reminded that in today’s profound changes in the media landscape, social ideological trends are more diverse, social voices are more complex, and many times various viewpoints collide fiercely, and it is difficult to distinguish between true and false. The more in this situation, the more we need the guidance and "voice" of mainstream public opinion, so that the people can hear the voice of authority, see the real social picture, clear the heavy fog of thought, and clarify the correct direction of progress. What is right, what is wrong, what to insist on, what to oppose, what to advocate, and what to resist, the news media and public opinion workers must maintain a correct position, clear views, and firm attitude. On the issue of position and direction, we cannot waver at any moment, and we cannot give in at all.

There are many people who are popular, and this time it seems that it is Brother Xiao Yang’s turn.

Brother Yang once revealed in his appearance that someone was suppressing him, and his own interests were affected.

So ask the boss to let himself go during the appearance. There are different opinions on the object of suppression.

Some people say it’s Joy Media, while others say it’s Xiang Tai.

But who exactly wants to suppress Brother Yang, everyone is still guessing, and the truth is still unknown.

Brother Yang’s popularity was a household name, but it was also closely related to his own efforts.

But many capitalists have long been red-eyed and began to envy Brother Yang, who has hundreds of millions of fans.

There are no shortcuts to success.

Everyone relies on hard work to achieve everything they want, and malicious competition and suppression are never the final path to long-term development.

Never smelled a hit, everything was worth it

Brother Yang’s popularity has never been achieved overnight, and he has also gone through many hardships to achieve the current Brother Yang.

In the early stage of making short videos, Brother Yang registered as Crazy Brother Yang, and the short video content is based on very simple family routines.

But with the release of numerous videos, a funny video has gone viral on the Internet.

This allowed Xiao Yang to find business opportunities.

Therefore, Brother Yang and his twin brother, as well as a family of young and old, started a daily funny atmosphere.

It has also gradually gained a certain fan base.

Later, Brother Yang officially entered the Douyin platform, created short videos, and established his own company.

However, due to its own lack of experience and poor management, the company went bankrupt.

Brother Yang had to start again and re-engage in short video making.

And with the accumulation of experience between the big Yang together with the establishment of Hefei three sheep Network Technology Co., Ltd.

In the process of making short videos, Brother Yang never forgets to convey happiness to everyone.

The two also started a very humorous and funny "reverse delivery" appearance, which was loved by countless fans.

It is precisely because of Brother Yang’s unique way of bringing goods that he has become a dark horse in the camera circle.

Appeared on camera to sell goods, and achieved fruitful results

Afterwards, Brother Yang officially launched the "Local Love, Yan’an Soul" on the Douyin platform.

We are enthusiastic about helping local residents sell their local products.

During the two-hour appearance, the number of viewers exceeded 20 million, and the total sales reached 17 million yuan.

Behind Pei Ran’s achievements is people’s trust in him and the quality of his products.

This appearance not only allowed more people to understand the local customs of Yan’an, but also increased the benefits for the local people.

It has promoted the development of the local economy and provided benefits to countless people.

Brother Yang has also donated money many times to help various charitable activities and demonstrate his responsibility and responsibility.

Do your best to help more people in need.

The massive floods in Henan have left countless people homeless and in extreme shortage of supplies.

Brother Yang worked with the whole family to deliver supplies and did his part to ease the disaster in Henan.

With great ability comes great responsibility.

Brother Yang and his team are silently dedicating their strength to bring warmth to those in need.

Suppressed by the boss, he came out to ask for mercy

Brother Yang mentioned in a photo appearance that a business boss was messing with them and hoped that the business boss could let him go.

It can be seen that this boss is not simple, and his impact on Brother Yang’s company is not small.

In a place where high returns can be obtained, no one is jealous, and countless commercial capital wants to insert it and get a share of the pie.

Brother Yang once expressed his views on the suppression: respect facts and convey happiness.

It can be found that the business boss is suppressing him in the form of "fabricating lies".

It is also possible that during Brother Yang’s appearance, a certain behavior or concept was caught by others.

In response to the suppression, various netizens have also proposed their own guesses.

No matter who wants to suppress Brother Yang’s company, what is the truth of the matter?

We all hope that companies that strive for the well-being of Internet users can operate in accordance with the principle of honesty and trustworthiness.

In the face of competition from peers, companies can only develop better management mechanisms and the ability to respond to crises.

Stick to the original intention and move forward

Brother Yang’s short video appearance has not been smooth sailing.

Midway through the process of company collapse, but this did not become a hurdle for him to give up short videos.

On the contrary, he strives to summarize his own shortcomings in the course of business.

Only then did the current company go further and further, having a profound impact on society.

He and his team adhere to the principle of delivering happiness.

To bring happiness to more people, he also pays attention to the quality of the products, carefully selecting each item for sale.

Three Sheep Company established its own brand.

As soon as "Xiao Yang Zhenxuan" was launched, the number of breakthroughs exceeded 10 million, and the Xiao Yang team will build more of their own brands in the future.

Follow me and bring you more exciting content.

Responsible editor:

　　As a new type of food service business, takeaway has been favored by many people in recent years for its fast, affordable and trendy characteristics, and the market potential is huge. However, a reporter’s investigation found that behind the takeaway craze, there are many hidden dangers in health, environment and safety, and it is urgent for multiple departments to work together to manage the "lunch box".

　　According to data released by Meituan Review Data Research Institute, as of June 2016, there were 150 million takeaway users in China. Takeaway APP is very popular among people under the age of 35 and people in first- and second-tier cities. From the perspective of consumer price, more than 70% of users are between 20 yuan and 50 yuan.

　　Luo Jing, a professor at the School of Economics and Management of Guangxi Normal University, believes that the consumption potential of takeaway platforms reaches hundreds of billions of yuan, and various related derivative platforms can drive up to trillions of yuan in consumption in the next 5 to 10 years.

　　The reporter interviewed and found that behind the huge market potential, there are many problems that require urgent attention.

　　Excessive oil and salt. Li Zhijie, deputy secretary general of the Guangxi Dietitian Association, told reporters that most of the popular takeaway foods are high-oil, high-salt, and high-sugar foods. Eating too much can easily lead to obesity.

　　The source of the ingredients is unknown. Recently, the Nanning Municipal Bureau of Industry and Commerce and the Food Hygiene Supervision Department conducted a random inspection of a farmers’ market. A staff member said that a truck of rice, about 5 tons, was seized that day, and it was all going to the delivery platform catering company, which means that some delivery companies are using rice of unknown origin.

　　Contamination caused by lunch boxes. Tang Zhongyuan, a doctor at the First Affiliated Hospital of Guangxi Medical University, said that using unqualified disposable lunch boxes to hold food with high temperature will release harmful substances. After the food enters the human body, it may cause indigestion, local pain and liver and kidney system diseases.

　　There are blind spots in disinfection. Unannounced interviews revealed that many of the boxes had never been disinfected. In a small fast-food catering establishment, the boxes were not only not stored in a special place, but also placed with mops, rags, etc. "The boxes cannot be disinfected. If they are dirty, just wipe them with a tissue or a rag, and they cannot be seen from the outside," said a staff member of the delivery platform.

　　Takeaway cars have become "killer cars". Chen Tie, director of the office of Nanning College, said: "According to our investigation, takeaway electric vehicles have become the biggest safety hazard on campus when they are retrograde in crowded areas, walk on sidewalks or even blind roads, but even if there is an accident, it is difficult for us to hold them accountable." Sun Zhiyu, director of the Nanning DMV, said that electric vehicles in remote suburbs have not been registered with real names, and they do face difficulties in dealing with accidents.

　　Consumers are deprived of their right to know. Fu Deshen, a scholar at Guilin University of Tourism, said that in order to get reviews and strive for the top position in sales, catering companies pay ranking fees to the platform to seek customer attraction. In fact, takeaway platforms abuse their right to control information and deprive consumers of their right to know.

　　In addition, the results of the experiential survey released by the China Consumers Association show that online takeaway ordering still does not meet health and safety requirements, merchants operate without licenses, platforms do not have order cancellation options, and do not actively provide regular invoices.

　　Multi-party collaboration to manage takeaway chaos

　　In response to the chaos in the industry, recently, the Beijing Food and Drug Administration has dealt with some unlicensed stores on online ordering platforms, involving a total of 225 stores. Among them, 96 are on the Ele.me platform, 71 are Meituan takeout, and 58 are Baidu takeout.

　　Many experts said that eliminating the hidden dangers of takeaway needs to be done in many ways. Luo Jing believes that takeaway under the vision of "Internet +" involves multiple departments such as industry and information technology, food and medicine, health, industry and commerce, and it is easy to cause unclear regulatory boundaries. In the current situation where laws and regulations are not perfect, various regulatory departments should establish a coordination mechanism to improve the effectiveness of supervision. She suggested that from access to food delivery, the takeaway industry should have a complete set of quality systems and industry standards, tighten the review gate, and filter black stores from the source.

　　"It is necessary to strictly control the entrance and export of food ingredients." Ji Kunfeng, a senior lawyer at Yongwei Law Firm in Liuzhou, Guangxi, believes that after the amendment of the food safety law is released, the third-party trading platform providers of online food ordering should strictly implement the real-name registration of the entity units applying for online catering services, strengthen the verification of business licenses, food business licenses and processing and production sites, and shall not provide platform services for those who do not meet the requirements. Urge the entity units of online catering services to process and produce food in strict accordance with the operation specifications of catering services, and shall not entrust it to unlicensed and unlicensed black workshops.

　　Catch typical and heavy penalties, clarify high-voltage lines, and prevent "brick and mortar stores from being cleaned up and takeaway platforms from being incorporated." Some merchants evade supervision by means of fake tricks. For the problems of replacing the license with real pictures of the store, deceiving consumers with vague certificates, expiring licenses are still business as usual, "ghost restaurants" whose actual address does not match the publicized address, and operating beyond the scope must be further strengthened.

　　Ji Kunfeng believes that some food ordering platforms that are still in a state of horse racing are not willing to govern and are unwilling to pay the cost for qualification review and management, which is the main reason why it is difficult to cure the hidden dangers of takeaway. "We should crack down on a number of illegal takeaway platforms in a short period of time, and let such companies pay a heavy price to make an example of others, so as to promote the industry’s integrity and healthy development." (Half Moon Talk Reporter, He Fenglun)