On March 2nd, the delivery ceremony of the first batch of owners of China high-end automobile brand EXEED Starway’s "Smart and Light Luxury Flagship SUV"-Starway Eta Ursae Majoris Chengdu was held in Chengdu Hengfu Starway Experience Center. Twenty Star Road Eta Ursae Majoris car owners gathered with the Chengdu core media to get a close look at the innovative charm of Star Road Eta Ursae Majoris’s "400,000-level wisdom, luxury and flagship" with the theme of "Enjoy Better".
The first batch of car owners in Chengdu, Eta Ursae Majoris, delivered them in a centralized way, and they like to take their cars to the Star Road trip!
On-site, the Avenue of Stars, exclusive car owners’ sign-in, the band’s dynamic interpretation, and taking photos with their cars … The handover ceremony of the first car owners in Chengdu, Eta Ursae Majoris was grand and lively!
Xue Xiaobin, director of West China Theater of Xingtu Automobile, said at the delivery ceremony that "Xingtu Eta Ursae Majoris is the first strategic model in the era of Xingtu brand 2.0, and it is a model with a product value of 400,000, which is comparable to the joint venture luxury SUV brand. Thanks to all the iron powder on site for choosing Xingtu and Eta Ursae Majoris! Eta Ursae Majoris is bound to lead everyone to a better future. ".
Speech by Xue Xiaobin, Director of West China Theater of Xingtu Automobile
At the delivery ceremony, Eta Ursae Majoris product lecturer He Xingchen once again emphasized the "gold content" of Starway Eta Ursae Majoris’s products. As a brand-new three-good SUV model of Chery Group, Starway Eta Ursae Majoris has achieved three firsts: the first product of scientific research achievements in Eta Ursae Majoris 2025 laboratory, the first product born in M3X Mars Architecture 2.0, and the first model put into production in Qingdao Super Smart Factory ". 、
Under the witness of all the guests, Cheng Xiuqiang, sales director of Star Road West China Theater, and Deng Peng, general manager of Chengdu Hengfu Star Road Experience Center, delivered flowers and exclusive delivery gifts to the first batch of 20 car owners. The first owners of Star Road in Chengdu, Eta Ursae Majoris officially started the good times of Star Road!
It is worth mentioning that two representatives of Eta Ursae Majoris car owners took the stage to talk about their vision, and shared their strong recognition of Starway Eta Ursae Majoris’s product strength comparable to that of 400,000-class joint venture luxury SUV. With the wonderful interpretation of the live band, the atmosphere at the scene was once pushed to a climax.
Outside Chengdu Hengfu Star Road Experience Center, 20 brand-new Star Road Eta Ursae Majoris are ready to go. Under the witness of all the guests at the scene, accompanied by a loud salute, 20 new car owners drove the Star Road Eta Ursae Majoris out of the park in turn. The neat motorcade attracted many eyes at the scene, and the sense of ceremony was once full! At this point, the delivery ceremony of the first batch of owners of Star Road Eta Ursae Majoris Chengdu came to a successful conclusion.
With the delivery of the first batch of Eta Ursae Majoris owners of Starway in Chengdu, more and more users will join the big family of Starway in the future, and enjoy the infinite beauty brought by this "smart and luxurious flagship SUV"-Starway Eta Ursae Majoris, so that wherever they go, they will all be Starway.
Light up the "light" in users’ hearts, and Star Road Eta Ursae Majoris will achieve the light of the national tide in the new era!
With the advanced, luxurious and technology-aware "Aesthetics of Light" design language, Starway Eta Ursae Majoris won the 2022 American IDA International Design Gold Award, becoming the first fuel SUV model of a local brand in China to win this honor. On the front face, the borderless middle net of Star Window is matched with X-type starship daytime running lights on both sides, which makes the front face very avant-garde. The car side design subverts the inherent impression of the traditional SUV. With the maximum width-height ratio of 1.149, the design of the cockpit sliding roof and the spoiler of the fighter tail, it has created a fighting atmosphere and dynamic style that is as shocking as a sports car. The design of Xinghe taillight contains mystery, and it has an intelligent light system that can rhythm with the music played in the car. Coupled with the design of the star ring welcome lamp blanket with a full sense of ceremony, it creates a sense of honor and ceremony when getting on and off.
The length, width and height of the new car are 4781 mm *1920 mm *1671mm respectively, and the wheelbase is 2815mm. The size of the leapfrog body gives all the staff a wide and comfortable seating space. In a spacious space, the NAPPA leather interstellar travel seat has a delicate texture and comfortable sitting feeling comparable to that of a high-end sofa. The front seat integrates functions such as ventilation/heating, electrically adjustable leg rest, headrest sound, etc., and the co-driver position is additionally provided with an electric foot rest and five modes of back pneumatic massage. The electric stepless adjustable backrest angle of 7 and independent fresh air system make every occupant find the most comfortable place to belong.
As the first model of "Lion Eco-2023", Starway Eta Ursae Majoris is an example of its peers in four dimensions: architecture, hardware, audio-visual and intelligent driving. With the support of Qualcomm Snapdragon 8155 smart chip+Xiongshi Zhiyun 5.0 gold combination, Starway Eta Ursae Majoris can easily realize the operations such as quick start of the vehicle in 3 seconds, identification in 2 seconds, continuous processing of more than 20 instructions in 30 seconds, and the ultra-fast computing processing ability eliminates waiting. 24.6-inch curved screen design, brand-new HMI 5.0 UI visual interaction, super ID and Xunfei voice engine and other configurations bring more caring. The 50-inch imaging AR-HUD function further enhances the user’s driving experience. In terms of intelligent driving configuration, the new car will also be equipped with high-heat functions such as AVP autonomous parking service and NOC high-speed pilot intelligent driving.
The new flying fish super-sensing chassis with CDC electromagnetic suspension system, Soft Stop system, chassis hydraulic vibration isolation system, all-terrain technology system, all-scene intelligent four-wheel drive system, intelligent brake-by-wire system and other advanced functions as the core will bring the new car a "flying fish"-like free leap and elegant sliding posture in all road conditions and all-scene environment, and at the same time achieve the ultimate balance of comfort, control and safety in dynamic performance. The new car is equipped with a high-efficiency power system with a 2.0TGDI turbocharged engine and a 7-speed wet dual-clutch gearbox. Among them, the 2.0TGDI turbocharged engine has won the title of "Top Ten Engines of China Heart", which can produce a super power output with a maximum power of 192kW and a maximum torque of 400N?m, and the fuel consumption under WLTC conditions is 7.5L/100km.
The safety protection capability of Xingtu Eta Ursae Majoris is also very eye-catching. The new car is built according to the global N-CAP five-star safety standard, equipped with 32 ADAS driving assistance functions, and the car body adopts the new cage-type energy-absorbing space capsule technology, accounting for 85% of the ultra-high-strength steel of the whole car, which can withstand the compression of the 10-ton car body. The unique design of "six energy-absorbing boxes and three-layer force transmission paths" can better absorb and distribute the impact and energy generated by the collision.
Buy Star Road Eta Ursae Majoris now, and you can enjoy seven star enjoyment rights:
Hui Xingli: You can enjoy a discount of up to 10,000 yuan when buying a car by loan;
Huanxingli: enjoy a subsidy of 10,000 yuan for replacement;
Provincial Star Ceremony: Free basic maintenance for the first car owner for 6 times in 3 years (including the first insurance);
Yuexingli: Free basic traffic for life (first car owner) and free entertainment traffic for 3 years (10G/ month).
An Xingli: the first owner’s lifetime warranty for the whole vehicle
Star ceremony: the first car owner’s life-long free road rescue
Yao Xingli: The Premium Edition (including four-wheel drive) will be presented with a coral red leather seat interior worth 5,000 yuan (as of April 30th).
关于作者